About
Aspirational weekly musings on consumer culture. This newsletter is penned by Li Jin, an angel investor and startup advisor who most recently spent 4 years as consumer investing partner at a16z. It features observations about the world through the
lens of startups and consumer tech.
I cover topics including:
- The Passion Economy: How people can make a living from their passions and creative skills
- Consumer trends & analysis: How macro trends are impacting consumers’ lives and work
What people say about my writing:
“Passion Economy pioneer” “The authoritative voice in the space”
“Essential reading for anyone building a community in the next 10 years”
“Not only beautifully written and analytically deft, but elegant, innovative, profound”
“The best thinker out there on the future of being a creator on the internet.”
“Li doesn’t just say the ‘what,’ but really sheds light and can express the ‘why.’ Her insights in consumer tech are unparalleled.”
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Li's Newsletter, by Li Jin